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Press Release
Sun.Star Motoring
April 15, 2011

 

LausGroup launches Huper Optik at 7th MIAS

Huper Optik Philippines, Incorporated (HOPI), a subsidiary of LausGroup of Companies, successfully participated at the seventh Manila International Auto Show by launching the first and only patented advanced German-technology nano-ceramic solar control window films held at the East Wing and the Automotive Aftermarket Segment of the World Trade Center, Pasay City on April 7.

The lime green booth installed at ET 26-ET28 of the Aftermarket Segment won the attention of many car enthusiasts at the MIAS, which was a showcase for the best of auto products in the world, and it was also a timely event for the launch and the accompanying rites led by Chairman and CEO Levy P. Laus.

Laus presided over two ribbon-cutting ceremonies: one for Huper Optik and another for Voltronic Motor Oil (another German product), done separately on the first day of the event.

The rites were joined by Carisa Laus-Manalili, AVP for Marketing Services and Corporate Communications, Huper Optik Philippines Manager Bea de Mesa- Mallari, LausGroup Deputy COO Lisset Laus-Velasco, Ford Pampanga Assistant Manager-Operations Adrian Laus and other Laus Group executives.

On the second day, Brandon Chua, Business Development Executive of Huper Optik International, came to visit the booth.

Laus for his part said, "We thank our Kabalens and other people from Central Luzon. Because of their patronage, our businesses have extended here in Manila since more and more car enthusiasts know our products."

While there were over 500 inquiries and 150 schedules for tint installations tallied during the exhibit, HOPI is expecting more potential dealers and area distributors for the company after the Manila-launching of this advanced nano-ceramic multi-layer film. Ultimately, the HOPI team felt the MIAS experience was truly another milestone for the LausAutoGroup.

For inquiries, call +6345 963 4851 or +6345 963 2525 local 561, or visit www.lausgroup.com.ph.

LausGroup Chairman and CEO Levy P. Laus poses with AVP for marketing services and corporate communications Carisa Laus-Manalili, LausGroup Deputy COO Lisset Laus-Velasco, Huper Optik Philippines Manager Bea de Mesa-Mallari, Ford Pampanga Assistant Manager-Operations Adrian Laus and other LausGroup Executives Windsor C. David, Noel R. Eugenio, Alfie M. Adriano and Eryx M. Guiang during the launching of Huper Optik Philippines at the MIAS
Prospective customers and dealers show interest on Huper Optik's Nano Ceramic technology, as demonstrated by their executives.


 

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